The famous Bacolod Chicken Inasal is now on board AirAsia.
AirAsia announced that it has officially teamed up with JT’s Manukan Grille to bring the ultimate Bacolod Chicken Inasal experience on board its flights.
Gastronomical move for AirAsia
AirAsia CEO Ricky Isla stated that Santan is offering JT’s Bacolod Chicken Inasal to their passengers is just the next logical gastronomical move in elevating their inflight experience. They had previously started offering Filipino-made jewelry and apparels on board their flights, through partnerships with local artisans.
During the MOA signing and product introduction event held on July 18, AirAsia Philippines president and CEO Ricky Isla and JT’s Manukan Grille founder Joel Torre announced the limited edition collaboration and gave everyone present a chance to savor the Bacolod Chicken Inasal to be served inflight. “We are delighted to partner with AirAsia Philippines as this will give us a chance to showcase our Chicken Inasal to travelers from all over the world,” Torre said.
World-class service
AirAsia has been recognized for offering the best value for money while maintaining world-class service, serving over 100 million guests since the inception of Santan in 2018, AirAsia’s renowned food and beverage brand.
All AirAsia inflight meals are Halal certified, ensuring that they meet the dietary requirements of all guests while providing the best options.
Santan Restaurant Sdn. Bhd. is a brand under the AirAsia’s non-airline subsidiary, RedBeat Ventures.
This announcement comes out exactly four weeks after the highly successful grand opening of JT’s Manukan Grille’s branch in Singapore.
JT’s great leap
Earlier, JT’s Manukan Grille has signed a joint venture agreement with food court operator Asian Food Mall to open a new outlet in Singapore.
The new outlet is currently on dry run and will have it’s Grand Opening this Tuesday, June 25. It is located at the Asian Food Mall in Lucky Plaza along Orchard Road. Lucky Plaza is one of the most popular tourist spots in Singapore with various successful shopping centers and food hubs.
“This is a great leap forward for our brand. We are excited to be bringing the humble Chicken Inasal and share our love for Filipino food, to the global food hub of Southeast Asia. It marks a step towards our vision to be an international brand and represent our country abroad”, said renowned Filipino actor and CEO, Joel Torre, who founded the chain in 2003 with his wife, Cristy, as a corner barbecue stall in Quezon City, Philippines.
Wong Ban Ming, managing director of Asian Food Mall said: “We are excited for the arrival of JT’s Manukan Grille to the vibrant and diverse food scene in Singapore. Together with Joel Torre, we look forward to satisfying the taste buds of the locals and the Filipino community here, bringing the authentic taste of Bacolod Chicken Inasal to the Lion City.”
The new store is JT’s Manukan Grille’s second venture internationally. The restaurant opened a branch in Guam in 2019, but had to close shop at the height of the COVID-19 pandemic in 2020.
JT’s house specialties, ‘namit’
The JT’s Manukan Grille menu in Singapore will include the famous Chicken Inasal, as well as other Filipino culinary delights such as “Cansi”, “Pork Sisig”, “Grilled Bangus”, and “Apan-Apan”. These items will be available for dine in guests as well as for take-out orders.
‘Namit’ is a Hiligaynon word often use to describe these tasty and satisfying Ilonggo dishes. JT’s Manukan Grille operates 39 stores across the Philippines, from Baguio City up north to Siargao Island down south.
Photos courtesy of Denise Paule
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