The announcement was timed to coincide with the launch of Anko’s latest Home Living collection.
Anko, the popular Australian home and lifestyle brand, has announced Filipino-Australian celebrity Anne Curtis-Smith as its inaugural brand ambassador in the Philippines. The announcement marks a significant milestone for Anko as it strengthens its presence in the Philippine market.
“Anne is the perfect match for Anko,” said Rachel Turner, Country Manager of Anko. “As a mom, actress, and entrepreneur, she effortlessly balances her busy life while creating a stylish and functional home. Just like Anko, she believes that great design should be beautiful, practical, and accessible to everyone.”
Curtis-Smith, who shared her excitement in a video announcement, expressed a personal connection to the brand. “It makes my heart so happy to be part of a brand that brings my all-time favorite Australian products to the Philippines. Anko was a big part of my childhood, and now, seeing it here brings such a wave of nostalgia with their toys and arts and craft ranges alongside their much-loved home and lifestyle products that match every living space or family occasion,” she said.
The announcement was timed to coincide with the launch of Anko’s latest Home Living collection.
To showcase the new line, Anko hosted a condo takeover event at Alveo Land’s Mergent Residences model unit, located in their Greenbelt 3 Makati showroom. Attendees were able to experience firsthand how Anko’s products can transform living spaces.
The partnership with Anne Curtis-Smith is expected to further boost Anko’s popularity in the Philippines, leveraging her widespread appeal and genuine connection to the brand.
Designed with ‘functional elegance’ in mind, the collection reflects a growing preference for practical yet stylish interiors, all embodying the brand’s commitment: “Bagay sa ‘yo, bagay sa bahay mo, at bagay sa buhay mo” (Anko matches you, your home, and your lifestyle).
“We pride ourselves in curating a range that can both offer new global trends, along with timeless pieces that will last the test of time. From marbled dining pieces that elevate the table to playful stripes that add personality, every piece is designed to be effortlessly livable. Our breathable Australian cotton bedding offers mix-and-match colorways for a personalized, comfortable retreat,” said Nicholas Holmes, Anko Homewares Buyer.
“We’ve also introduced versatile storage solutions, including modular linen-look organizers that keep essentials tidy in any room, making it easier than ever to create a beautiful, clutter-free home,” shared Siri Thanissorn, Anko Living Home Design Manager.
Anko partnered with Nicole Rosenberg, founder of Melbourne-based Liberty Interiors and a famous Australian interior designer, to design the condo space using Anko products. She shared easy, expert-approved ways to create a beautiful and functional home.
“I appreciate how Anko’s home living collection makes styling not only effortless but also exciting, allowing anyone to create a beautiful and functional home without overspending. Whether it’s adding warmth to a living room, optimizing storage in a small space, or refreshing an entire home, Anko has something for every home and lifestyle,” said Rosenberg.
The collection features thoughtfully crafted pieces such as the ₱530 Ribbed Faux Fur Throw, ₱440 U Shape Blue Vase, ₱100 Dune Small Bowl, and ₱220 Fragrant Candles, proving that great design can be accessible and affordable. Turner also hinted at the upcoming launch of Anko’s third store, set to open in a Quezon City mall later this year.
“We’re always looking for ways to bring Anko closer to Filipino homes, and we’re excited for what’s ahead. We can’t wait to share more details soon,” said Turner.
For more information and updates on Anko, follow @anko_philippines on Instagram.
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